Building a Sales Enablement Strategy that will Impact Your Bottom Line

Wednesday, May 29th | 9:00 AM - 1:30 PM Aloft Santa Clara - Santa Clara, CA 

Reserve Your Spot

Event Info

Be Our Guest

  • Join the Seismic sales enablement team as they guide attendees through the state & trends of the industry, and then build a value-based success framework for the initiatives at your company. You will hear practical examples from Seismic customers, industry experts, and your fellow attendees.  
  • Over 500 companies are using Seismic and are staying ahead of the competition by transforming sales execution while increasing productivity and effectiveness, allowing them to close bigger deals and spend more time with customers. The ROI for implementing a sales enablement software is real and this hosted half-day event will allow you to meet fellow sales and marketing leaders who are facing the same challenges and sharing similar successes.  
  • Space is limited and on a first come, first served model. Secure your spot for Wednesday, May 29th at the Aloft Santa Clara Hotel and gain a deep understanding of sales enablement and how it can take your current sales and marketing strategy to the next level.

City Tour Takeaways

  • As the recognized leader in sales enablement you will gain unique insight into the state of sales enablement industry and what trends deserve your attention.  
  • A self-completed "success" framework with clear steps for organizing your sales enablement process, content, and technology.
  • A method to drive consensus with internal stakeholders and motivate them to take action.  
  • Actionable next steps and KPIs for measuring the impact of your sales enablement program.

Still not convinced you should attend? Let our customers tell you why they trust Seismic to guide their business to greater sucess through sales enablement.  

What's On Tap

8:30 - 9:00 AM: Check-in and caffeinate 9:00 – 9:45 AM: We will kick off the day with a state of the sales enablement industry. This will include the broadening definition and framework of sales enablement, the value it brings, and trends we are seeing. 9:45 – 10:30 AM: Our sales enablement team will introduce you to the success framework that you will use to build a working strategy that you can implement with your team. It will include breakout exercises. 10:30 – 10:45 AM: Break 10:45 – Noon: Let's talk KPIs! We all want to implement initiatives that are going to impact our team's and our company’s bottom line. But how do we measure those and clearly set goals that will produce growth? We will spend this time learning what success looks like from your industry peers and best practices that you can take back to your team. 12:00 - 1:00 PM: Networking Lunch 1:00 -1:30 PM: If you have the time, we invite you to view a demo of Seismic, our enterprise-grade Sales Enablement platform.  

Seismic Presenters

Matt Cohen Sales Enablement Manager  

Matt Cohen is a Sales Enablement Manager at Seismic, optimizing content architecture, providing software training, and influencing the product roadmap by representing the voice of sales cross-functionally. Before Seismic, Matt was a Product Marketer at ResMed, an international medical device manufacturer based in San Diego. In his spare time, he serves on the Cal Poly Alumni Association Board of Directors as Director of the Southern California Region and will always be a proud Mustang.

Meg Guarente Product Marketing Manager 

Meg Guarente is a Product Marketing Manager at Seismic, the leading B2B sales and marketing enablement software solution. Meg has nearly a decade of experience working in strategic product marketing and management roles. She has worked at TechTarget, dataxu, and now at Seismic Software. At Seismic, she leads the Poduct Marketing function for the SMB and mid-market space. 

thern California Region and will always be a proud Mustang.



Aloft Santa Clara - Tactic 2 and 3 Room 510 America Center Court San Jose, CA 95002